Wednesday, 5 March 2014

Key Media Concepts

AS Media Mock Exam on week before Easter holidays - Section B (45 minutes - 50 marks)
Past Papers - Moodle

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Research Warp (Small independent British film production company)
- Look at films and websites produced
- Research working title

Look at Institutions
- Oden/Tyneside Cinema/etc

How you watch movies
- DVD's
- Cinema
- Downloads

Audience
- People who go to the cinema or view in any other way

Your own experience as an audience member can be discussed.

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Research 

- Vertical & Horizontal integration

- Synergy

- Convergence
*Cross media convergence
*Technological convergence

- Media Ownership (Big 6)
*Timewarner
*CBS
*Disney
*News corp
*General Electric
*Viacom

- Distribution

- Exhibition

- Proliferation

- Conglomerates

- Consumption

- Exchange

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UK and Hollywood practices
- Really good British or Hollywood Film I enjoyed.
- How they marketed that Film (Facebook, Youtube, Adverts, Word of mouth, etc)

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3 key things we will look at:
- Production. How the company funds the Film, how and where it was filmed
- Distribution. How Warp & Working Title get their films seen. How the Film physically gets to the cinema and how it is marketed (Posters, Twitter, etc)
- Exhibition. How the audience sees it. Also exchange of Films.

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